When actionable insight is uncovered, plans are adjusted to better serve customer and business needs.
Product constantly has its ear to the ground monitoring the market, customer feedback, and other factors which could influence product direction. The product department’s success is measured against progress toward those strategic goals rather than by delivery of a predefined feature set. Product teams are guided by high-level strategic goals and perhaps even themes below those goals. Agile principles support observing changing markets, customer needs, and competitive threats and changing course when necessary. Previous approaches to product development were often change adverse detailed, well-documented plans were made before development began and were set in stone regardless of new findings. Agile principles and values support responding to these changes rather than moving forward in spite of them. In the world around us, change is the only constant. Agile processes harness change for the customer’s competitive advantage.” Instead of releasing a “finished” product, iterations continue to make incremental improvements to product based on customer and market feedback.Īgile Principle 2 “Welcome changing requirements, even late in development. Shipped and done are not the same thing. Frequent releases help fuel a continuous feedback cycle between customer and product. Product teams use minimum viable products and rapid experimentation to test hypothesis and validate ideas. This feedback is then fed back into the product development process and used to inform future releases. Doing this successfully means product managers are able to quickly get a minimum viable product (MVP) out and into the world and use it to get feedback from real customers. The idea is to get a working product in the hands of customers as soon as possible. Unlike traditional approaches to product development, which have notoriously long development cycles, agile principles encourage minimizing the time between ideation and launch. THE PROGRESS PRINCIPLE DOWNLOAD SOFTWARE
The best ways to ensure you make customers happy while continuously delivering valuable software are to ship early, iterate frequently, and listen to your market continually. Agile Principle 1 “Our highest priority is to satisfy the customer through early and continuous delivery of valuable software.”
They are not a set of rules for practicing agile, but a handful of principles to help instill agile thinking.īelow we will review each of the 12 agile principles and describe how they may be practiced. These 12 principles for agile software development help establish the tenets of the agile mindset. There are 12 agile principles outlined in The Agile Manifesto in addition to the 4 agile values.
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